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Thursday, October 27, 2011

VW Releases New Beetle Apple App that Interacts with Billboards


Mobile apps are becoming increasingly popular these days as tools to market products and services. This has not escaped the attention of automakers and their respective advertising and marketing divisions, which try to create apps to draw the attention of consumers.

Following the recently launched FT-86 app by Toyota, Volkswagen of Canada has also released its own interactive app to promote the new 2012 Beetle named "VWJuicedUp".

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